Content is
Queen

Storytelling is my passion.

I’ve been writing since I was a young girl. I slipped into the communication business in the late 90s, without any formal education, but with a lot of ideas and energy. While working at a publishing agency, I studied journalism and feature writing at Poppius School of Journalism in Stockholm.

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The very first magazine concept I created from scratch was Inspire, a magazine that aims to encourage people working with paperboard to use innovative print solutions and creative graphic designs. The magazine has won several international awards, and still exists today. Inspire was published in five languages and since then I’ve continued to work with content for global companies in several language editions. I write both in English and Swedish, and after many years of living in Spain, I’m also fluent in Spanish. 

Even though I have produced content for a broad mix of brands and companies, about a wide range of topics, my core areas of expertise are food and drinks, travel, design and sustainability. I believe good and true stories can create real change. Let’s get started!